Testing Content Generated by ChatGPT 3.5
Can AI-Generated Content Add Actual Value to Readers? A few months ago we started a series of content creation tests using AI writing software...
Photos in Google My Business: get more calls
Photos are a valuable tool to get more calls from your Google My Business profile. Posting more photos will benefit your business in more ways than one.
P. VanDusen on 12 Web Design Trends – Part II
More trends in web design... This is Part II of our commentary on Philip VanDusen's insightful video on 12 trends that he saw as defining web design...
Philip VanDusen on Web Design Trends – Part I
A design voice to listen to... Philip VanDusen is a well-known graphic artist and branding expert, as well as a seasoned YouTuber (200K+ subs) whose...
Social media marketing: is the expense justified?
It's our view that small local businesses can make the mistake of spending wild money on social posts & ads. Here is why and how. Local...
Basics of legit on-site SEO
5 factors matter most to making your on-site SEO work for you: •Legitimacy •Mobility •Sociability •Usefulness •Accessibility.
Mobility First: Testing of Mobile Friendly Sites
With ‘Mobility First’, mobile sites had to perform better. After ‘mobile responsive’, the new buzz is ‘mobile friendly’. We up the ante with ‘mobile optimized’.
Images in web design: Is a picture really worth 1,000 words?
Pics, illustrations, videos, colors… Recipes to increase readership, engagement, and ultimately, sales power. Statistics and studies show this unequivocally.
Online reputation: Why it matters very much
It is very rare today that we meet a local business that doesn't care for their online reputation. In fact, about 100% of the businesses we are in...
Responsive vs. Mobile-Optimized – Part 1
“Responsive” sites are so yesterday… The standard for web design today is “mobile-optimized”. Designing a “responsive site” equates to missing a lot of opportunities to convert visitors into leads, and leaving a ton of money on the table .